Flag was founded in 2014 under the name EarlyFund, by entrepreneurs and finance experts who have been active in the startup ecosystem for more than twenty-five years.
Initially specialising in non-dilutive funding, our support later expanded into innovation tax incentives and fundraising. After structuring hundreds of funding journeys, one conviction became clear: advising was no longer enough, we needed to invest.
EarlyFund became Flag in 2024. Through our nanoVC investment vehicles, we now invest alongside the founders we support. We no longer simply advise on funding; we are an active participant in it.
Entrepreneurial culture is at the core of Flag. Most of us have founded, grown or financed companies. We understand founders because we have been in their position, facing the same uncertainty and making the same decisions.
We combine that experience with a position few players occupy: we understand funding from both sides of the table. From the founder looking for capital to the investor deploying it. Because we operate at the heart of the ecosystem, we know what unlocks a public funding application and what convinces an investment fund.
And because we invest in the companies we support, we become stakeholders ourselves. Our interests are aligned with yours: building a funding strategy that holds over the long term, round after round. Not just for the duration of an engagement, but for the journey ahead.
A team built to understand deeptech projects as well as the financing behind them. PhDs in microelectronics, materials science and industrial processes work alongside professionals with backgrounds in audit, private equity and innovation consulting.
That combination allows us to assess the technology in depth, build a credible investment narrative and secure every available funding lever.